Occupied Mono



Discipline
,

Client
Academic Brief
The Queensland College of Art

Lecturer
Jason Grant
Description

After research into the supporting visual language that was developing alongside the Occupy Wall Street movement, it was clear there was a great lack of cohesion and quality in the messages being communicated. A monospaced display typeface was developed as an offering towards a visual common ground for the occupiers

The movement's diversity is of course one of it's central strengths and characteristics, so the typeface is not intended as a kind of brand homogenisation, rather a visual equivalent of the unifying verbal devices used by the occupier's, such as their very nomenclature (Occupy New York, Occupy Brisbane etc) and slogans like "we are the 99%".

Selected type specimens were overprinted on copies of the News Corp. owned paper, The Australian. The newspaper effectively became ‘occupied’ with the existing design adopting a whole new meaning. To further strengthen the message, the overprinted type specimens were pasted up in public spaces. These specimens contained quotes sourced from Occupy Wall Street protest signs found in various occupations around the world.

Designed in collaboration with Aaron Gillett.